A Nutella Hotel Is Opening in California

It will include Nutella-branded bedding and croissant pillows.

A Nutella-themed pop-up hotel is opening in California’s Napa Valley — but you have to prove yourself if you want to attend.

Hotella Nutella will be the ultimate destination for fans of the hazelnut spread with “Nutella-inspired hotel items and larger than life breakfast décor.” Open January 10-12, the hotel’s food filled-activities will include several cooking demonstrations from celebrity chefs. The décor will also scream the theme with Nutella-branded bedding and croissant pillows.

For a chance to stay at the hotel, Nutella fans must submit a video showing exactly how Nutella makes their morning special. The contest opened on Tuesday and will run until midnight on Sunday, December 8.

According to the hotel’s website, “Judging will be based on your passion for Nutella hazelnut spread, your originality and creativity, and how it all relates to morning and/or breakfast.” Only three fans will be chosen for the getaway, but they can bring another person along.

This isn’t the first sizable promotion Nutella has created to spoil their devoted fans. Back on February 5, (which is World Nutella Day), the brand celebrated their 12th annual holiday by giving away 1,000 free jars to those lucky enough to be in Chicago and New York at the time.

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