Burger King Faces Lawsuit Over the Size of Its Whopper Burgers
In a class action lawsuit, consumers claim that the fast-food chain makes the Whopper look 35% larger in advertisements by including ingredients that 'overflow the bun' and double the meat than what's actually served to customers.
Burger King will soon head to court to defend against claims that it's misleading consumers through false advertising that makes its signature Whopper burgers look larger than they actually are.
In a class action lawsuit, consumers claim that the fast-food chain makes the Whopper look 35% larger in advertisements by including ingredients that 'overflow the bun' and double the meat than what's actually served to customers.
Though Burger King argued that it shouldn’t have to make burgers that look ‘exactly like the picture,’ U.S. District Judge Roy Altman rejected its request for the case to be dismissed and said that it's up to jurors to 'tell us what reasonable people think.' However, Altman also dismissed claims that Burger King misled customers with its advertisements.
'The plaintiffs' claims are false. The flame-grilled beef patties portrayed in our advertising are the same patties used in the millions of Whopper sandwiches we serve to guests nationwide,' a Burger King spokesperson said in a statement.