These Power-Generating Bikes Helped Californians Through Blackouts
Paul Freedman founded Rock the Bike in 2005. The company sells power-generating bicycles and runs pedal-powered events and concerts where all stage equipment is powered by people on bikes.
When wildfires hit California, leaving the state facing mass power outages, people were able to use Rock the Bike's products to power battery backup generators to keep the lights on.
'That's an inspiring experience,' Freedman says.